by Consulus | Jul 11, 2014 | Media, Singapore
In comments to Marketing Magazine, Lawrence shared that Zouk had become an establishment in its own right. In terms of positioning Singapore as a fun city, it has become the Singapore Airlines equivalent in the category of clubs globally. To read more about his...
by Consulus | Apr 26, 2014 | News & Updates
The Hello Kitty Craze is back and once again McDonald’s is at the forefront for distributing the must-have merchandise. When asked about this, Lawrence Chong, CEO at Consulus shared that as the Hello Kitty brand has been built with religious consistency...
by Lawrence Chong | Dec 18, 2012 | Brunei, Commerce, Ideas, Malaysia, Singapore, TheColumnist
2012 has seen several game changers, from the maturing of social media to the redefining of the role of marketing. Change was the buzzword in every sector, as many witnessed how data, networks and design all come together to disrupt existing systems. This has affected...
by Consulus | Aug 3, 2012 | News & Updates
Lawrence Chong, CEO at Consulus, will be speaking at the Chartered Institute of Marketing (CIM) Annual Conference 2012 to be held in Water’s Edge, Battaramulla on 14 August 2012. The theme of the conference is “Thrive with Lean, Mean and Clean...
