Sex doesn’t always sell

Feb 5, 2014 | News & Updates

Abercrombie & Fitch’s (A&F) dwindling sales and increasingly negative brand reputation has hurt the retailer, causing it to depose chief executive Mike Jeffries of his chairman duties.

When asked about his opinion on the issue, Lawrence Chong, CEO of Consulus, mentioned a variety of factors contributing to the brand’s dip in popularity, including a “killer matrix of rise of fast-retailing, the impact of online shopping creating a whole new generation of browsers and not shoppers and plenty of new ideas by indie fashion entrepreneurs.”

To read more, head over to the Marketing Magazine article here

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Shape the World Summit 2024: In an Age of Crisis, Creative Change-making matters

Shape the World Summit 2024: In an Age of Crisis, Creative Change-making matters

Shape the World Summit 2024 will be held on June 21st at Jewel Changi Airport, with a closing keynote by Mr. Lim Boon Heng, Chairman of Temasek Holdings.

This year’s summit will launch groundbreaking initiatives such as AgriCORE for regenerative agriculture, DialogueCORE for inclusion resilience, and FamilyCORE for family-led foundation impacts.

The event concludes with a gala dinner marking Consulus’ 20th anniversary and the book launch of Creative Change: Becoming Changemakers and Seeing the Heart of Lasting Change by Lawrence Chong.

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