Assumption Pathway School
APS hopes to empower students to reach their full potential by nurturing their character while giving them access to alternative paths to success.
Our work has helped the school communicate its mission to all its staff, its students and the public with sincerity and conviction.
The enthusiasm of both the faculty and the students inspired us to design a dynamic brand identity for APS that, when combined with the school’s revitalised curriculum and refurbished facilities, will contribute to building a more positive image for alternative education in Singapore.
We created an identity that aptly communicates the school’s purpose of renewing hope. It resonated with the staff, because it matched the vibrancy of the community that they have been building in APS. As for the students, the new identity has been translated into a uniform that they are happy to wear and a school to which they are proud to belong.
Consulus committed to the project as part of its corporate citizenship activities, because the company fully supports APS’s goal of helping every one of its students to develop their unique skills and talents.