Press Room
Consulus Myanmar speaks at Consumer Trends, Marketing and Branding Strategies Seminar
Mikael Knudsen, Consulus Myanmar country representative gave advice to over 250 businessmen and professionals from diverse industries and services at Consumer Trends, Marketing and Branding Strategies Seminar.
Sensing the Tune of Tomorrow
Celebrating 10 years in the business, Tong Ming Xi shares his vision for a centuries old industry.
Sex doesn’t always sell
Abercrombie & Fitch's (A&F) dwindling sales and increasingly negative brand reputation has hurt the retailer, causing it to depose chief executive Mike Jeffries of his chairman duties. When asked about his opinion on the issue, Lawrence Chong, CEO of Consulus,...
It’s not all doom and gloom for Fancl
Skincare product brand Fancl has announced that it would pull out of both the Taiwan and Singapore markets from March 2014. In it's shift, it will be focusing more on wholesale distribution and growing its online presence. Lawrence Chong, CEO at Consulus, believes...
Exploring the Tapestry of Identities through Video Stories
Project Interfaith challenges everyday stereotypes through individual experience-sharing, shedding light on the tremendous amount of diversity in our world.
Personalising the Social Campaign
Learn how myVillage enjoys an increased base level of engagement, community feedback and reach which allowed it to mobilise an open audience for future Social Media engagement campaigns.
Quản trị và khai thác điểm yếu nhân sự – Nhịp Cầu Doanh Nghiệp
Thách thức các nhà quản trị nhân lực phải đối mặt chính là tạo ra môi trường có khả năng kiềm chế những đức tính xấu của con người, nhưng đồng thời, lại có khả năng tận dụng những đức tính này như một động lực cho thành công.
myVillage: Engaging Shoppers and Building Loyalty
Today, attracting and retaining the attention of the consumer has become the marketer’s number one goal. How does myVillage do it?
Khiêm nhường để thành công – Doanh Nhân Sài Gòn
Làm cách nào các doanh nghiệp Châu Á có thể xây dựng văn hóa doanh nghiệp không ngừng học hỏi và khiêm nhường để thành công?
The Promise and Pitfalls of Business Design
The opportunities and the risks of this new strategic approach for Asian Firms.
Catch ‘N Bite Sets Sail at Westgate Mall
Promising an indulgent, fast take-away seafood experience, Catch ‘N Bite focuses on bringing quality food at affordable prices to people at Westgate.
Berita Harian features Consulus: Innovative consultancy firm more known outside Singapore
Consulus has been featured in a recent article by Berita Harian as an innovative consultancy firm known more outside Singapore. During the interview, Lawrence Chong, CEO of Consulus was asked about the innovation mindset and mentioned that, "if an entrepreneur wants...
Consulus participates in Asia Connection 2013 of Enterprise Bridge Magazine
Helena Pham, Head of Vietnam at Consulus, was invited as a speaker at Asia Connection 2013 to to share with participants about the World Company Day initiative.
Different Faiths, Corporate Action
Why companies need to get involved in interfaith and intercultural dialogue.
Để logo di chuyển cả núi non – The Saigon Times
Cách thức thường được các doanh nghiệp Châu Á sử dụng đó là tìm đến một công ty quảng cáo bất kỳ, yêu cầu họ cung cấp hàng trăm mẫu logo và sau đó lựa chọn một mẫu logo dựa trên cảm tím và ít tốn kém nhất.
Kiên trì sáng tạo đến cùng
Tại sao trong sáng tạo, ý tưởng sáng tạo không thôi có giá rất rẻ; nghiên cứu để có những hiểu biết sâu sắc về ý tưởng sáng tạo lại rất hiếm và cách thức hiện thực hoá ý tưởng sáng tạo mới là chìa khóa dẫn đến thành công?
The Struggle for Innovation
Why ideas are cheap, insights are rare, and implementation is key when it comes to innovation.
Consulus weighs in on Unilever’s ‘boo-boo’
Social media backlash erupts after a Thai company owned by Unilever promoted its skin whitening product by offering cash prizes to students.
Harnessing Human Weaknesses
Why companies succeed better when they acknowledge human weaknesses and harness them instead.
Consulus CEO to speak in Religions for Peace General Assembly 2013
Lawrence Chong, CEO at Consulus, has been invited to present and moderate at the upcoming General Assembly of Religions for Peace, which will deliberate on the theme - Welcoming the Other: Action for Human Dignity, Citizenship and Shared Well-being. The General...
From Purpose to Promise
Find out how our purpose-led has helped an ageing company rebrand to take on the latest challenges in their industry.