In comments to Marketing Magazine, Lawrence shared that Zouk had become an establishment in its own right. In terms of positioning Singapore as a fun city, it has become the Singapore Airlines equivalent in the category of clubs globally.
To read more about his comments, here is the article on Marketing Magazine.
Consulus and LID announce a new strategic partnership in London
Singapore & London – Consulus, a Global Creative Change firm, and LID Business Media, a leading international business publisher, today announced a new strategic partnership in London. This collaboration will see LID take over the leadership for Consulus Press,...