Singapore Prestige Brand Award 2013, jointly organised by ASME and Lianhe Zaobao, recently concluded with their awards presentation dinner on 13 August 2013. Inaugurated in 2002, SPBA continues to recognise and honour Singapore brands that are developed and managed effectively through various branding initiatives.
Lawrence Chong, CEO at Consulus, was part of the judging panel for SPBA – Heritage Brands, SPBA – Regional Brands and SPBA – Special Merit.
“It is great to serve again as judge after 9 years and to see how far the awards has come. It is now a serious indicator of businesses committed to building global brands. Congratulations to all the winners and may Singapore brands continue to shine on the world’s stage,” Lawrence Chong said.
Find out more about the award at the SPBA website.