It is not a coincidence that many Asian brands do consider Singapore as a logical platform to launch their global branding initiatives.
Singapore Articles
Think Different
Understanding and defining the impact of design when it is not used as a tool for expression, but rather as a tool for growth, has been our life’s work.
Nothing by Chance, Everything by Design
Today, Consulus is proud to join fellow Singaporean firms in celebrating our Nation’s Golden Jubilee.
New Symplfy.com Website Transforms Car Buying in the UAE
Designed and co-developed by Consulus, Symplfy.com is an integrated car buying platform that simplifies many aspects of car buying in the UAE.
ROS: In depth. On point.
The Oil & Gas industry is dominated by big players. How did Rotating Offshore Systems (ROS) rise up the B2B value chain and get awarded the Enterprise 50 Award for its Sustainable Business Model?
Lawrence Chong served as Judge for Singapore Prestige Brand Award 2013
Singapore Prestige Brand Award 2013, jointly organised by ASME and Lianhe Zaobao, recently concluded with their awards presentation dinner on 13...
Be the Starbucks of Financial Planning
Instead of blindly chasing sales, here’s how financial planners can recast the conversation and shape the world like Starbucks did.
4 Simple Steps that will Make Your Website an Effective Sales Tool
Utility should trump attractiveness. Here are 4 tips that apply to any business in terms of delivering a positive user experience online.
SureCatch World Rides New Waves
What’s next for a company that has been established for over 50 years with a strong performance? In a world of sink or swim, SureCatch World chose to swim by building strong institutions and processes that facilitated capability development.
Tang Ying Chun on What LG Electronics Need To Pull Ahead
While it has ploughed through two years of massive losses in its mobile communications business, this year sees its quarterly smartphone sales more than double to a record high for LG, according to its…
Simply serving or serving magical moments?
Why Asian companies must go beyond standard customer service and create innovative experiences to capture market share.
Bài học thành công của Amazon trong phát triển sản phẩm Kindle – Nhịp Sống Số
Vậy làm cách nào để Amazon, một công ty chỉ bắt đầu như một cửa hàng bán sách trực tuyến lại có sức ảnh hưởng lớn đến vậy trên thị trường?
Câu trả lời không phải nằm ở việc tạo ra sản phẩm tốt hơn, mà là chiến thắng trong cuộc đua giành khách hàng về phần mình.