English Articles

Can MyTeksi sustain both its car and taxi businesses? – Consulus shares on brand cannibalization

In comments to Marketing Magazine on the case of brand competition between sister companies of MyTeksi, Lawrence Chong, CEO of Consulus shared that cannibalising one’s own brand can be seen as more of a preemptive strike against its competitors.

Project Syndicate: Freedom of Opinion for all

Since 1994, Project Syndicate has provided readers with original, engaging, and thought-provoking commentaries by those who are shaping the world’s economics, politics, science, and culture. The Columnist talked to Nicolas Chatara-Morse, Chief Executive Officer of Project Syndicate to find out more about the organization, media and the future.

The human spirit rises above the rubble: A Nepali experience

In April 2015, a massive earthquake shook Nepal and killed more than 8,000 people and injured more than 23,000. The Columnist talked to Uzwal Raj Gautam, Chief Secretariat of the Nepal Media Society and Television Broadcasters Nepal, to find out more about the situation in Nepal and its people after the disaster.

Great Company by Design

Work should inspire, unite people to do amazing things; this should not be ideal but the norm in companies. A reflection to mark our 11th anniversary.

Naked Press: Healthy living is happy living

Aug 15, 2016 | Commerce, English, News & Updates, TheColumnist, World Company Day

World Company Day gets in touch with Naked Press, a health and wellness brand from Indonesia to find out about what they are doing to shape the world.

Why is Verizon paying US$4.8 bln for the struggling Yahoo? – Consulus comments on Marketing Magazine

Jul 25, 2016 | English, News & Updates, Singapore

In comments to Marketing Magazine on the acquisition of Yahoo by Verizon, Lawrence Chong, CEO of Consulus, said the acquisition marks the end of an era and Yahoo’s decline should be served as a warning to brands who claim to be disruptive today without actually being so.

World Cities Summit: Unity for Liveable and Sustainable Cities

Jun 30, 2016 | Civilisation, English, TheColumnist

The Columnist talks to Mr. Larry Ng, currently serving as Managing Director of World Cities Summit, and Group Director (Architecture & Urban Design Excellence) at Urban Redevelopment Authority (URA) Singapore to find out more about the current pressing urban issues and what should be done to make cities more liveable and sustainable.

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