China Articles

Solve Asia’s Unity Problem

Without pro-actively addressing our past differences and finding a way to overcome them, those issues will continue to haunt us and drag us into conflict, eventually destroying all that we have built.

Sustainable Branding: BODW 2010 Forum, Shenzhen

Consulus was given the opportunity to share with over 200 professionals the notion of Sustainable Branding. This was during the Business of…

Can Chinese brands shape the world?

Today’s business is changing at a rapid pace, making marketing-led strategies obsolete. In a sophisticated economic situation…

Designnova 2010: International Brand Design and Strategies

Just as nobody can really identify one beachfront from another just by looking at photographs alone, many emerging brands in Asia, particularly China…

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