China Articles

Solve Asia’s Unity Problem

Without pro-actively addressing our past differences and finding a way to overcome them, those issues will continue to haunt us and drag us into conflict, eventually destroying all that we have built.

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Sustainable Branding: BODW 2010 Forum, Shenzhen

Consulus was given the opportunity to share with over 200 professionals the notion of Sustainable Branding. This was during the Business of…

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Can Chinese brands shape the world?

Today’s business is changing at a rapid pace, making marketing-led strategies obsolete. In a sophisticated economic situation…

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Designnova 2010: International Brand Design and Strategies

Just as nobody can really identify one beachfront from another just by looking at photographs alone, many emerging brands in Asia, particularly China…

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