Instead of the usual lucky draw activities, we developed Wish Campaign for Brunei’s national bank BIBD, creating an initiative that will cultivate a culture of saving in the country.
Brunei Articles
BIBD unveils new website, reaches branding milestone
A key initiative in an ongoing branding project that aimed to create a consistent customer experience at all touch points.
Regional leaders to meet at 4th Shape the World Conference on building Asian brands
This gathering acts as a platform for promising Asian leaders to re-imagine their business models and find relevant partners in order to achieve a sustained competitive advantage.
Next big global brand to come from Brunei
The next big brand name in the international market will come from Brunei, said an executive at one of Asia’s leading brand consultancies.
New brand to take Brunei biscuits abroad
Brunei has launched its first brand of luxurious biscuits that will harness the capabilities of small enterprises to churn out cherished Malay…
Bottled water company eyes global exports
A Bruneian company has partnered with a Singapore-based business consultancy to export bottled water from Brunei using the…
How Design Transforms Product Value
From the iPod to Evian water, we see the persuasive power of design in determining price points and user experiences. The challenge…