Consulus Singapore

Our goal is to help enterprises and places transform in order to meet the challenges of Industry 4.0

The capabilities and the type of solutions that we provide in Consulus Singapore.

  • Business Transformation Solutions – PurposeCORE 50%
  • Place Economy Transformation and Branding – PlaceCORE 25%
  • New Experience Concepts – ExperienceCORE 25%

Our work includes:

  1. Transforming a company’s business model, help them build the capacity for innovation and create their own intellectual property.
  2. Reimagine new service and retail experiences
  3. Help shape urban renewal in Asia through place innovation and community engagement.
  4. Specific to Singapore, we work with government agencies to help companies transform to meet the challenges of the digital economy.


In late 2003, the partners of three separate companies specialising in strategy, public relations and graphic design came together to offer a more sustainable form of consultancy for companies. The founding philosophy was that companies needed an inside-out approach to redesign their business models so that they could sustain their gains to be more competitive. Consulus was thus founded on 21st June 2004. It was built on the premise of management consultants and designers coming together and building up internal teams and processes for companies to maximise their potential. Since then, Consulus has served leading organisations from New York to Singapore. Clients range from billion dollar companies – like SembCorp, MTU, Millennium Hotels & Resorts and Bank Islam Brunei Darussalam – to unique experiences such as, myVillage and family enterprises such as Cyclect. It has also served public institutions such as Tan Tock Seng Hospital, IE Singapore, the National University of Singapore and business owners and founders who want to shape the corporate and consumer world.   Through a variety of channels, such as Shape the World Conference which has been conducted in six countries reaching 5000 individuals, Consulus brings new ideas in business and design so that a new Asia will emerge. Additionally, a quarterly newsletter The Columnist reaches out to 200,000 leaders and professionals offering new solutions and insights on business, design and world affairs. The company has also worked with local trade associations such as SCCCI, SBF, SMA and ASME to help companies re-imagine their business models and brands. Consulus Singapore has been recognised as a leading creative firm and won Singapore Design Awards and Singapore Good Design Mark .

Rawi Ahmed

Rawi Ahmed

Partner at Consulus Singapore

Contact us Address: 120 Lower Delta Road, Cendex Centre, #13-05 /06, Singapore 169208

Watch this video of our talk at Innovation by Design Conference 2017 organized by Design Singapore Council

Time to Wake up, Singapore Lions!

As an imminent economic downturn looms over the business landscape, 2016 is expected to be no smooth sailing for Singaporean firms. In this bold interview with The Columnist, Lawrence Chong, CEO of Consulus, holds no bars in expressing his deep concern in the way local businesses have become over-reliant and too complacent.

So You Think You Are Ready to Innovate

Innovation is a long journey that will involve many episodes of failures, fears and false starts. Here are some 3 essential elements, on how to take a realistic approach so as to reap sustained results from the process.

Singapore’s yards feel the pinch – Consulus comments on NewsBase

In comments to NewsBase, Lawrence Chong, CEO of Consulus shared that by 2024, all of Sembcorp’s yard will be consolidated there. “The project is an ambitious one, as it involves a total rethinking of the marine sector … such as the role of sub-contractors and how to upgrade their skills too through research and technology,” he said.

Think Different

Understanding and defining the impact of design when it is not used as a tool for expression, but rather as a tool for growth, has been our life’s work.

The Entrepreneurial Side of Lee Kuan Yew

With purpose and entrepreneurial skills, Lee and his colleagues transformed an island of dire prospects into one of the world’s most powerful and promising city-state